Golf Cars of Arizona

Internet Marketing / Graphic Design / Social Media

SWINGING INTO ACTION

Tucson offers stunning natural landscapes and excellent golf courses. Often overlooked in favour of Phoenix but only 90 minutes north, Tucson is slightly cooler in last spring, summer, and fall making it an ideal year-round golf destination. As new owners with a new attitude took over the largest dealers in southern Arizona, a brand refresh was desired to foster client retention & to reintroduce Golf Cars of Arizona to the community. A full revamp was underway with Digital Apeel leading the transformation through email automation, PPC advertising and social media channels.

RE-BRANDING

When the new owners took over, they wanted a new logo and brand refresh. We worked with the team to not disrupt the current brand known across southern Arizona but instead give it a facelift that’s still recognizable. Continual graphic design and branding of marketing through out print, digital and in-store creative. Our team has designed various marketing collateral by being Golf Cars graphic designer “on call”.

SOCIAL MEDIA MARKETING

Digital Apeel opened the Facebook page for Golf Cars of Arizona, building it through the email marketing newsletters and planning content marketing on a monthly basis to engage users as well as promote any sales. The Facebook page continues to grow in membership on a monthly basis.

OUR RESULTS

We helped Golf Cars of Arizona through rebranding, Facebook marketing & advertising as well as online reputation management. We continue to see growth in all channels.

%
INCREASE IN FACEBOOK FOLLOWERS
%
LEAD CONVERSION RATE ON PPC CAMPAIGN
STRAIGHT MONTHS OF ORGANIC SEARCH GROWTH