The Blog

Getting You Across The Finish Line.

Key Ingredients – Before Making A Content Calendar

It’s National Cookie Day. Your marketing team has gone for the day. You’ve got nothing to put on social media. You’re scrambling. Sound familiar? Whether …

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Micro Guide: Facebook Page Management

Since people expect to find a Facebook page, regardless of your line of business, you should certainly construct a polished page with valuable and relevant information pertaining …

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The Ultimate Guide: How To Respond to Reviews Both Negative & Positive

We hope that this guide will help you establish brand guidelines for responding to your customers’ online reviews. Review Tip:  Always reply to every review …

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Our Thoughts on KPI’S & Content Marketing

As search engine algorithms progress, content marketing is one of the most integral parts of an SEO Campaign. Content marketing requires monthly investment, time, and …

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How Google Local Guides are impacting businesses

Business review sites matter to any local business. Why? The answer is in front of you every day.

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DIY E-Commerce UX Audit – Boost Your Sales

Many e-commerce website owners expect sales to grow with the traffic. Unfortunately, traffic does not equal money. When you hire a conversion rate specialist, it …

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Online Reputation – What is it and what you need to know

The Online Reputation Management Guide Table of contents: Introduction To Online Reputation The Concept Of Online Reputation Why Does Your Online Reputation Matter? Managing Your …

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Want to save email time? Delegate Tasks

“No person will do a great business who wants to do it all himself or get all the credit.” – Andrew Carnegie Do you frequently …

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Building Content? Why you should do keyword research

Professional keyword research is a significant factor in your content marketing success. Competition for keywords is always changing and growing rapidly. Therefore, you should always …

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How you can stay motivated with difficult clients

The world of online marketing is full of great clients but for every great client there seems to be an evil alter ego somewhere in …

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What Is CX and What does it mean to an Entrepreneur?

What is CX? CX is Customer Experience. Customer experience is defined by the interactions between a customer and an organization throughout their business relationship. An …

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Words Customers hate: Best, Guarantee, Case studies, Details

There is more content online than we can consume. Much of that content is curated. Therefore, many concepts are repeated, becoming annoying to the eyes …

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A Guide to Permission Based Email Marketing

Like most people in business, you’ve probably heard the phrase “permission-based email marketing”. But do you know what it means? There are two types of …

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All You Need to Know about Black Hat vs. Grey Hat vs. White Hat SEO

All You Need to Know about Black Hat vs. Grey Hat vs. White Hat SEO Designing an amazing website is only the first step towards …

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4 Reasons You Need To Be Patient With SEO

Instant clicks, immediate sales, and ads which show up to potential customers in just a few minutes – we’re all becoming more and more used …

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Must Have functions your business website needs

As a small business owner, creating your new website is key to the success of your business. A website is the first impression many businesses …

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